Transforming of Power Business Intelligence

Transforming Your Organization with the Power of Business Intelligence

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What are Business Intelligence Tools and the Types of Business

 

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The Business Intelligence Index – Gradient Flow

 

With the ability to drive strategic initiatives, make educated decisions and extract valuable insights from raw data, business intelligence (BI) has become a key enabler for organizational success. BI has revolutionized the way businesses operate and plan for the future in this age of intense competition and rapid technological advancement. One of the most powerful business intelligence tools available, Intellicus has provided tailored solutions to over 17,000 small and large businesses, enabling them to make data-driven decisions.

Understanding Business Intelligence

Business Intelligence (BI) is a technology-driven process that analyzes business data to provide actionable information that informs strategic and operational decisions. It involves collecting, storing, analyzing, and visualizing data to uncover patterns, trends, and insights that drive business performance. It combines internal and external data sources into a logical framework that helps produce insights that can be put into action. Business intelligence is a valuable resource that facilitates managers, executives and stakeholders to make informed decisions.

What are Business Intelligence Tools?

Business Intelligence (BI) is a technology-driven process that analyzes business data to provide actionable information that informs strategic and operational decisions. It involves collecting, storing, analyzing, and visualizing data to uncover patterns, trends, and insights that drive business performance. Essentially, BI transforms raw data into meaningful information that empowers organizations to make data-driven decisions.

The Four Pillars of Business Intelligence

Data Collection and Integration: Business Intelligence starts with the compilation of information from various sources, such as social media interactions, market trends, consumer profiles and sales statistics. This data must be integrated into a single platform in order to provide a comprehensive view and analysis.

Data Visualization and Analysis: BI tools analyze trends, patterns, and connections using sophisticated analytics. Visualization tools like dashboards, charts, and graphs transform complex data into understandable insights for efficient decision-making.

What are Business Intelligence Tools and the Types of Business

Predictive Analytics: BI doesn’t merely focus on the present; it anticipates the future. To predict future trends, predictive analytics uses machine learning models and statistical algorithms. This makes it possible for companies to plan ahead and adapt proactively.

Actionable Insights: BI aims to generate actionable insights, not just reports. These insights help optimize operations, identify new opportunities, and enhance overall performance.

The Transformative Impact of Business Intelligence Improved Decision Making

BI tools give businesses access to real-time data, which is essential for making timely, well-informed decisions. This eliminates the need for guesswork and intuition-based decisions in favor of data-driven ones. Additionally, BI tools, like dashboards and visualizations, present data in an understandable format, making it easier for decision-makers to quickly comprehend complex information and react to changes that may have an impact on the business.

The Top Business Intelligence (BI) Tools Expert Insights

Operational Efficiency

The operational efficiency of an organization can be greatly improved using business intelligence. By automating repetitive operations, BI solutions allow employees to concentrate on more important facets of the company. Furthermore, by highlighting areas in the business process that require improvement, BI tools enable firms to get rid of bottlenecks, simplify procedures and cut expenses. Customer satisfaction and service delivery are enhanced as a result.

Improved Bottom Line

Business Intelligence can assist companies in increasing revenue and sales by offering insightful information about consumer behavior. With the use of BI technologies, marketers can better focus their campaigns and boost sales by analyzing customer data to find trends, buying patterns and preferences. Additionally, organizations can use business intelligence to pinpoint successful consumer categories and concentrate their marketing efforts on them. Revenue growth and improved conversion rates are possible outcomes of this focused strategy.

Competitive Advantage

Business Intelligence provides a competitive edge in today’s data-driven world. Through the utilization of BI tools, companies can acquire comprehensive insights into the tactics, advantages and disadvantages of their rivals and utilize this data to formulate strategic plans. Similarly, it facilitates prompt market adaptation and can assist companies in recognizing customer behavior shifts and market trends.

Ethical Considerations in BI

The Future of Business Intelligence

Advancing technology promises a bright future for BI. AI and machine learning will enhance predictive analytics, enabling businesses to foresee trends and adapt quickly. Integrating BI with emerging technologies like IoT and blockchain will unlock new dimensions of data analysis and decision-making.

Conclusion

Business Intelligence has evolved from being a mere buzzword to a transformative force shaping the future of businesses. It empowers organizations to navigate complexities, capitalize on opportunities, and drive growth in an increasingly data-centric world. Embracing BI isn’t just an option; it’s a necessity for businesses aspiring to thrive in today’s competitive landscape.

repeating the info from intro [SD1]

This doesn’t fit right here… please change the placement [SD2]

A CMO tried Google’s AI tools and stopped using many of them

Before another $100 billion or more is spent on AI chips and data centers, it may be wise to pause and consider how strong demand will be for the end products of this next wave of computing.

There are already several AI-powered tools and services being used by paying customers. How are these performing? If they don’t live up to the hype, then this unprecedented investment cycle may result in “pretty woeful” economics, as Amazon CEO Andy Jassy suggested on an earnings call.

Lately, there are signs that all is not well when it comes to the real-world performance of artificial intelligence. A chief information officer recently canceled an AI upgrade from Microsoft. AI-powered customer service has been “underwhelming” so far, a software engineer who used Klarna’s AI agents said.

I checked in recently with a chief marketing officer who spends millions of dollars a year on digital ads and other technology. This person is a pragmatic tech optimist and early adopter.

This person’s company has been trying out several Google AI services and tools. They shared some of the results with me, while asking to remain anonymous so they could speak honestly about their findings. Their identity is known to Business Insider.

Performance Max

First, the executive’s company used Google’s Performance Max service. This uses AI to automatically determine where ads should run across Google sites, including Search, YouTube, and Display.

For one major part of their business, the chief marketing officer found that Performance Max disrupted the advertising strategy so much that they stopped using it.

Other marketers have had trouble with Performance Max, BI’s Lauren Johnson reported in late 2023. Some said they couldn’t control where Google’s AI decided to place ads, which made it harder to track and measure ad spend.

Google told BI that advertisers got more conversions and other value when using Performance Max.

Smart Bidding

The chief marketing officer said their company also tried Google’s Smart Bidding tool, which uses AI to automate and optimize bidding in Google’s real-time ad auctions.

They said that this tool turned out to be no better than just having their company’s human advertising employees bid on Google ads, so they went back to that.

“You can’t outperform a human” was the executive’s summary of this situation.

Google said advertisers were in charge of how they used Google ads. Adjusting a budget, performance targets, or keyword bids can help create a more cost-effective campaign, it added.

Gemini for marketing emails

Third, the chief marketing officer said the company tried using Google’s Gemini AI service to automate marketing emails. Roughly 60% of the time, the emails were great.

But 40% of the time, the emails were “unusable,” they said. As in, so bad that they did damage to customer relationships. So the company had to use human employees to spot-check for this 40% problematic set of emails and separate out the bad from the good.

This made “the time and effort savings worthless,” the exec said. So they scrapped that, too.

“Using generative AI to automate email content has not panned out (yet),” they added.

Google describes Gemini as a “good starting point” if you’re looking for writing ideas. You can even get a choice of different drafts of the AI model’s response so you can pick the best starting point.

“AI can be a great tool for enhancing human creativity, but can never replace it,” the company said.

Google is still excited

This is just one example. Other top marketing executives likely have had different AI experiences.

Philipp Schindler, the chief business officer at Google, said last week during an earnings call that he continued to be excited about what this AI era was bringing to the ad industry.

“This quarter, we announced over 30 new ads features and products to help advertisers leverage AI and keep pace with the evolving expectations of customers and users,” he added.

For example, Google added AI-driven profit-optimization tools to Performance Max and its standard shopping ad campaigns. Advertisers that used this profit-optimization technology alongside Smart Bidding saw an average 15% uplift in profit compared with revenue-only bidding, he said.

ClearSale unveils retail fraud prevention tools in new product portfolio

Global business intelligence and risk prevention provider, ClearSale has announced a new portfolio of fraud prevention tools designed to meet the evolving needs of today’s digital retail landscape. The newly launched suite, dubbed “Preventative Intel,” introduces three powerful solutions: Instant Decision, Automatic Decision, and Complete Decision. These tools are available now, offering a comprehensive approach to fraud management that helps brands prevent, combat, and protect against fraudulent activities in an increasingly complex market.

Developed to protect businesses from advancing fraud risks, ClearSale’s new security tools integrate artificial intelligence with an in-house team to provide three tiers of decision-making, ranging from instant notifications to comprehensive analysis. These different levels strike a perfect balance between fast decision making and quality risk prevention.

The new product portfolio includes:

Instant Decision: Created for retailers selling digital goods, Instant Decision is a 100% outsourced solution that delivers decisions in real-time. With three layers of protection – AI model, fraud rules and ClearSale’s global database – ecommerce businesses will know instantly if a fraud attempt has been made. Automatic Decision: Leveraging four layers of protections – enhanced AI models, fraud rules, ClearSale’s global fraud database and external sources – Automatic Decisions identifies fraud in under one minute while still ensuring decisions and notifications are delivered with high accuracy. This completely outsourced solution is great for businesses selling physical goods with delivery or pickup an hour after purchase. Complete Decision: Complete Decision auto-approves valid orders, blocks fraud, and flags suspicious orders for analysis. Combining enhanced AI models, fraud rules, ClearSale’s global fraud database, external sources and secondary review, this five-layer solution ensures the highest decision accuracy in fraud prevention and is great for merchants selling high-value goods that can be picked up or delivered 24 hours after purchase.

“With fraudsters becoming more advanced and business needs constantly changing, our solutions need to continue evolving too,” said Rick Sunzeri, Director of Client Solutions at ClearSale. “Offering multi-layered security solutions ensures that retailers are safeguarded against fraud, while still allowing them to provide positive experiences that will keep buyers coming back for more.”

These new solutions come at a time when recent data shows that consumers have growing concerns for protected online experiences, with 84% of consumers saying that an online store that doesn’t protect them from fraud will lose their business. At the same time, it’s a fine line for retailers to walk, wanting to meet positive experiences with security. While some businesses might want to prioritize a faster decision for better customer experiences, others, especially those with high-value transactions, might prefer a slower decision time with increased security. The new product portfolio allows ClearSale to meet ecommerces with solutions that match their needs.

Transforming Your Organization with the Power of Business Intelligence

Share

 

Share

 

Share

 

Email

 

With the ability to drive strategic initiatives, make educated decisions and extract valuable insights from raw data, business intelligence (BI) has become a key enabler for organizational success. BI has revolutionized the way businesses operate and plan for the future in this age of intense competition and rapid technological advancement. One of the most powerful business intelligence tools available, Intellicus has provided tailored solutions to over 17,000 small and large businesses, enabling them to make data-driven decisions.

Understanding Business Intelligence

Business Intelligence (BI) is a technology-driven process that analyzes business data to provide actionable information that informs strategic and operational decisions. It involves collecting, storing, analyzing, and visualizing data to uncover patterns, trends, and insights that drive business performance. It combines internal and external data sources into a logical framework that helps produce insights that can be put into action. Business intelligence is a valuable resource that facilitates managers, executives and stakeholders to make informed decisions.

Business Intelligence (BI) is a technology-driven process that analyzes business data to provide actionable information that informs strategic and operational decisions. It involves collecting, storing, analyzing, and visualizing data to uncover patterns, trends, and insights that drive business performance. Essentially, BI transforms raw data into meaningful information that empowers organizations to make data-driven decisions.

The Four Pillars of Business Intelligence

Data Collection and Integration: Business Intelligence starts with the compilation of information from various sources, such as social media interactions, market trends, consumer profiles and sales statistics. This data must be integrated into a single platform in order to provide a comprehensive view and analysis.

Data Visualization and Analysis: BI tools analyze trends, patterns, and connections using sophisticated analytics. Visualization tools like dashboards, charts, and graphs transform complex data into understandable insights for efficient decision-making.

Predictive Analytics: BI doesn’t merely focus on the present; it anticipates the future. To predict future trends, predictive analytics uses machine learning models and statistical algorithms. This makes it possible for companies to plan ahead and adapt proactively.

Actionable Insights: BI aims to generate actionable insights, not just reports. These insights help optimize operations, identify new opportunities, and enhance overall performance.

The Transformative Impact of Business Intelligence Improved Decision Making

BI tools give businesses access to real-time data, which is essential for making timely, well-informed decisions. This eliminates the need for guesswork and intuition-based decisions in favor of data-driven ones. Additionally, BI tools, like dashboards and visualizations, present data in an understandable format, making it easier for decision-makers to quickly comprehend complex information and react to changes that may have an impact on the business.

Operational Efficiency

The operational efficiency of an organization can be greatly improved using business intelligence. By automating repetitive operations, BI solutions allow employees to concentrate on more important facets of the company. Furthermore, by highlighting areas in the business process that require improvement, BI tools enable firms to get rid of bottlenecks, simplify procedures and cut expenses. Customer satisfaction and service delivery are enhanced as a result.

Improved Bottom Line

Business Intelligence can assist companies in increasing revenue and sales by offering insightful information about consumer behavior. With the use of BI technologies, marketers can better focus their campaigns and boost sales by analyzing customer data to find trends, buying patterns and preferences. Additionally, organizations can use business intelligence to pinpoint successful consumer categories and concentrate their marketing efforts on them. Revenue growth and improved conversion rates are possible outcomes of this focused strategy.

Competitive Advantage

Business Intelligence provides a competitive edge in today’s data-driven world. Through the utilization of BI tools, companies can acquire comprehensive insights into the tactics, advantages and disadvantages of their rivals and utilize this data to formulate strategic plans. Similarly, it facilitates prompt market adaptation and can assist companies in recognizing customer behavior shifts and market trends.

Ethical Considerations in BI

The Future of Business Intelligence

Advancing technology promises a bright future for BI. AI and machine learning will enhance predictive analytics, enabling businesses to foresee trends and adapt quickly. Integrating BI with emerging technologies like IoT and blockchain will unlock new dimensions of data analysis and decision-making.

Conclusion

Business Intelligence has evolved from being a mere buzzword to a transformative force shaping the future of businesses. It empowers organizations to navigate complexities, capitalize on opportunities, and drive growth in an increasingly data-centric world. Embracing BI isn’t just an option; it’s a necessity for businesses aspiring to thrive in today’s competitive landscape.

repeating the info from intro [SD1]

This doesn’t fit right here… please change the placement [SD2]

Transforming Your Organization with the Power of Business Intelligence

Share

 

Share

 

Share

 

Email

 

With the ability to drive strategic initiatives, make educated decisions and extract valuable insights from raw data, business intelligence (BI) has become a key enabler for organizational success. BI has revolutionized the way businesses operate and plan for the future in this age of intense competition and rapid technological advancement. One of the most powerful business intelligence tools available, Intellicus has provided tailored solutions to over 17,000 small and large businesses, enabling them to make data-driven decisions.

Understanding Business Intelligence

Business Intelligence (BI) is a technology-driven process that analyzes business data to provide actionable information that informs strategic and operational decisions. It involves collecting, storing, analyzing, and visualizing data to uncover patterns, trends, and insights that drive business performance. It combines internal and external data sources into a logical framework that helps produce insights that can be put into action. Business intelligence is a valuable resource that facilitates managers, executives and stakeholders to make informed decisions.

Business Intelligence (BI) is a technology-driven process that analyzes business data to provide actionable information that informs strategic and operational decisions. It involves collecting, storing, analyzing, and visualizing data to uncover patterns, trends, and insights that drive business performance. Essentially, BI transforms raw data into meaningful information that empowers organizations to make data-driven decisions.

The Four Pillars of Business Intelligence

Data Collection and Integration: Business Intelligence starts with the compilation of information from various sources, such as social media interactions, market trends, consumer profiles and sales statistics. This data must be integrated into a single platform in order to provide a comprehensive view and analysis.

Data Visualization and Analysis: BI tools analyze trends, patterns, and connections using sophisticated analytics. Visualization tools like dashboards, charts, and graphs transform complex data into understandable insights for efficient decision-making.

Predictive Analytics: BI doesn’t merely focus on the present; it anticipates the future. To predict future trends, predictive analytics uses machine learning models and statistical algorithms. This makes it possible for companies to plan ahead and adapt proactively.

Actionable Insights: BI aims to generate actionable insights, not just reports. These insights help optimize operations, identify new opportunities, and enhance overall performance.

The Transformative Impact of Business Intelligence Improved Decision Making

BI tools give businesses access to real-time data, which is essential for making timely, well-informed decisions. This eliminates the need for guesswork and intuition-based decisions in favor of data-driven ones. Additionally, BI tools, like dashboards and visualizations, present data in an understandable format, making it easier for decision-makers to quickly comprehend complex information and react to changes that may have an impact on the business.

Operational Efficiency

The operational efficiency of an organization can be greatly improved using business intelligence. By automating repetitive operations, BI solutions allow employees to concentrate on more important facets of the company. Furthermore, by highlighting areas in the business process that require improvement, BI tools enable firms to get rid of bottlenecks, simplify procedures and cut expenses. Customer satisfaction and service delivery are enhanced as a result.

Improved Bottom Line

Business Intelligence can assist companies in increasing revenue and sales by offering insightful information about consumer behavior. With the use of BI technologies, marketers can better focus their campaigns and boost sales by analyzing customer data to find trends, buying patterns and preferences. Additionally, organizations can use business intelligence to pinpoint successful consumer categories and concentrate their marketing efforts on them. Revenue growth and improved conversion rates are possible outcomes of this focused strategy.

Competitive Advantage

Business Intelligence provides a competitive edge in today’s data-driven world. Through the utilization of BI tools, companies can acquire comprehensive insights into the tactics, advantages and disadvantages of their rivals and utilize this data to formulate strategic plans. Similarly, it facilitates prompt market adaptation and can assist companies in recognizing customer behavior shifts and market trends.

Ethical Considerations in BI

The Future of Business Intelligence

Advancing technology promises a bright future for BI. AI and machine learning will enhance predictive analytics, enabling businesses to foresee trends and adapt quickly. Integrating BI with emerging technologies like IoT and blockchain will unlock new dimensions of data analysis and decision-making.

Conclusion

Business Intelligence has evolved from being a mere buzzword to a transformative force shaping the future of businesses. It empowers organizations to navigate complexities, capitalize on opportunities, and drive growth in an increasingly data-centric world. Embracing BI isn’t just an option; it’s a necessity for businesses aspiring to thrive in today’s competitive landscape.

repeating the info from intro [SD1]

This doesn’t fit right here… please change the placement [SD2]

ClearSale unveils retail fraud prevention tools in new product portfolio

Global business intelligence and risk prevention provider, ClearSale has announced a new portfolio of fraud prevention tools designed to meet the evolving needs of today’s digital retail landscape. The newly launched suite, dubbed “Preventative Intel,” introduces three powerful solutions: Instant Decision, Automatic Decision, and Complete Decision. These tools are available now, offering a comprehensive approach to fraud management that helps brands prevent, combat, and protect against fraudulent activities in an increasingly complex market.

Developed to protect businesses from advancing fraud risks, ClearSale’s new security tools integrate artificial intelligence with an in-house team to provide three tiers of decision-making, ranging from instant notifications to comprehensive analysis. These different levels strike a perfect balance between fast decision making and quality risk prevention.

The new product portfolio includes:

Instant Decision: Created for retailers selling digital goods, Instant Decision is a 100% outsourced solution that delivers decisions in real-time. With three layers of protection – AI model, fraud rules and ClearSale’s global database – ecommerce businesses will know instantly if a fraud attempt has been made. Automatic Decision: Leveraging four layers of protections – enhanced AI models, fraud rules, ClearSale’s global fraud database and external sources – Automatic Decisions identifies fraud in under one minute while still ensuring decisions and notifications are delivered with high accuracy. This completely outsourced solution is great for businesses selling physical goods with delivery or pickup an hour after purchase. Complete Decision: Complete Decision auto-approves valid orders, blocks fraud, and flags suspicious orders for analysis. Combining enhanced AI models, fraud rules, ClearSale’s global fraud database, external sources and secondary review, this five-layer solution ensures the highest decision accuracy in fraud prevention and is great for merchants selling high-value goods that can be picked up or delivered 24 hours after purchase.

“With fraudsters becoming more advanced and business needs constantly changing, our solutions need to continue evolving too,” said Rick Sunzeri, Director of Client Solutions at ClearSale. “Offering multi-layered security solutions ensures that retailers are safeguarded against fraud, while still allowing them to provide positive experiences that will keep buyers coming back for more.”

These new solutions come at a time when recent data shows that consumers have growing concerns for protected online experiences, with 84% of consumers saying that an online store that doesn’t protect them from fraud will lose their business. At the same time, it’s a fine line for retailers to walk, wanting to meet positive experiences with security. While some businesses might want to prioritize a faster decision for better customer experiences, others, especially those with high-value transactions, might prefer a slower decision time with increased security. The new product portfolio allows ClearSale to meet ecommerces with solutions that match their needs.

ClearSale unveils retail fraud prevention tools in new product portfolio

Global business intelligence and risk prevention provider, ClearSale has announced a new portfolio of fraud prevention tools designed to meet the evolving needs of today’s digital retail landscape. The newly launched suite, dubbed “Preventative Intel,” introduces three powerful solutions: Instant Decision, Automatic Decision, and Complete Decision. These tools are available now, offering a comprehensive approach to fraud management that helps brands prevent, combat, and protect against fraudulent activities in an increasingly complex market.

Developed to protect businesses from advancing fraud risks, ClearSale’s new security tools integrate artificial intelligence with an in-house team to provide three tiers of decision-making, ranging from instant notifications to comprehensive analysis. These different levels strike a perfect balance between fast decision making and quality risk prevention.

The new product portfolio includes:

Instant Decision: Created for retailers selling digital goods, Instant Decision is a 100% outsourced solution that delivers decisions in real-time. With three layers of protection – AI model, fraud rules and ClearSale’s global database – ecommerce businesses will know instantly if a fraud attempt has been made. Automatic Decision: Leveraging four layers of protections – enhanced AI models, fraud rules, ClearSale’s global fraud database and external sources – Automatic Decisions identifies fraud in under one minute while still ensuring decisions and notifications are delivered with high accuracy. This completely outsourced solution is great for businesses selling physical goods with delivery or pickup an hour after purchase. Complete Decision: Complete Decision auto-approves valid orders, blocks fraud, and flags suspicious orders for analysis. Combining enhanced AI models, fraud rules, ClearSale’s global fraud database, external sources and secondary review, this five-layer solution ensures the highest decision accuracy in fraud prevention and is great for merchants selling high-value goods that can be picked up or delivered 24 hours after purchase.

“With fraudsters becoming more advanced and business needs constantly changing, our solutions need to continue evolving too,” said Rick Sunzeri, Director of Client Solutions at ClearSale. “Offering multi-layered security solutions ensures that retailers are safeguarded against fraud, while still allowing them to provide positive experiences that will keep buyers coming back for more.”

These new solutions come at a time when recent data shows that consumers have growing concerns for protected online experiences, with 84% of consumers saying that an online store that doesn’t protect them from fraud will lose their business. At the same time, it’s a fine line for retailers to walk, wanting to meet positive experiences with security. While some businesses might want to prioritize a faster decision for better customer experiences, others, especially those with high-value transactions, might prefer a slower decision time with increased security. The new product portfolio allows ClearSale to meet ecommerces with solutions that match their needs.

ClearSale unveils retail fraud prevention tools in new product portfolio

Global business intelligence and risk prevention provider, ClearSale has announced a new portfolio of fraud prevention tools designed to meet the evolving needs of today’s digital retail landscape. The newly launched suite, dubbed “Preventative Intel,” introduces three powerful solutions: Instant Decision, Automatic Decision, and Complete Decision. These tools are available now, offering a comprehensive approach to fraud management that helps brands prevent, combat, and protect against fraudulent activities in an increasingly complex market.

Developed to protect businesses from advancing fraud risks, ClearSale’s new security tools integrate artificial intelligence with an in-house team to provide three tiers of decision-making, ranging from instant notifications to comprehensive analysis. These different levels strike a perfect balance between fast decision making and quality risk prevention.

The new product portfolio includes:

Instant Decision: Created for retailers selling digital goods, Instant Decision is a 100% outsourced solution that delivers decisions in real-time. With three layers of protection – AI model, fraud rules and ClearSale’s global database – ecommerce businesses will know instantly if a fraud attempt has been made. Automatic Decision: Leveraging four layers of protections – enhanced AI models, fraud rules, ClearSale’s global fraud database and external sources – Automatic Decisions identifies fraud in under one minute while still ensuring decisions and notifications are delivered with high accuracy. This completely outsourced solution is great for businesses selling physical goods with delivery or pickup an hour after purchase. Complete Decision: Complete Decision auto-approves valid orders, blocks fraud, and flags suspicious orders for analysis. Combining enhanced AI models, fraud rules, ClearSale’s global fraud database, external sources and secondary review, this five-layer solution ensures the highest decision accuracy in fraud prevention and is great for merchants selling high-value goods that can be picked up or delivered 24 hours after purchase.

“With fraudsters becoming more advanced and business needs constantly changing, our solutions need to continue evolving too,” said Rick Sunzeri, Director of Client Solutions at ClearSale. “Offering multi-layered security solutions ensures that retailers are safeguarded against fraud, while still allowing them to provide positive experiences that will keep buyers coming back for more.”

These new solutions come at a time when recent data shows that consumers have growing concerns for protected online experiences, with 84% of consumers saying that an online store that doesn’t protect them from fraud will lose their business. At the same time, it’s a fine line for retailers to walk, wanting to meet positive experiences with security. While some businesses might want to prioritize a faster decision for better customer experiences, others, especially those with high-value transactions, might prefer a slower decision time with increased security. The new product portfolio allows ClearSale to meet ecommerces with solutions that match their needs.

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